American Public Gardens Association Conference 2018

Southern California

June 4-8, 2018

New Botanical Gardens: Balancing Growth and Innovation
Event Type: 
Making Friends, Making Money
Date / Time: 
Fri June, 08 - 8:00am to 9:30am
Mark Twain & Terrace
C. Bass, Santa Fe Botanical Garden, Santa Fe, New Mexico; K. Kaiser, Pittsburgh Botanic Garden, Oakdale, Pennsylvania; M. Provaznik, Gardens On Spring Creek, Fort Collins, Colorado

Learn about new botanical gardens projects under development in Fort Collins, Pittsburgh, and Santa Fe, cities of diverse populations, geographic regions, and cultural histories. Executive Directors from these institutions will discuss strategies for securing capital campaign dollars while building operating support, creating a distinctive brand, and fostering local audience engagement while attracting tourists. They will explore lessons learned regarding balancing internal staffing and program growth, managing board and community expectations, and external program deliverables to the community and visitors.


This session is approved for 1.5 CFRE credit hours.